Banner image

Junior Academy rebranded to align with club vision

The Bristol Bears Junior Academy will be rebranded to reflect the unique nature of the club’s programmes and better align the Academy pathway with the club vision.

The rebrand sees the Academy’s DPP (Developing Player Programme) renamed ‘Bears Aspire’, with the PDG (Player Development Group) now known as ‘Bears Excel.’

The changes reflect the uniqueness of the Bears Junior Academy and better connects it to its vision and purpose, acknowledging the qualities and attributes of its participants.

Junior Academy Manager, Gary Townsend, said: “The challenges of COVID-19 have further demonstrated the quality of boys in the Bears family.

“Their willingness, resourcefulness and ability to stand up to adversity deserves a name which truly represents the calibre of young people in the Bears Academy.

“The programmes are partially funded by, and in partnership with the RFU, Somerset RFU & Gloucestershire RFU - a partnership which continues to be acknowledged and valued in the development of young, local rugby players.

“The change in name further strengthens that partnership, as young players aspire to excel on the club, county, and national stage.”

To find out more, watch Junior Academy Manager, Gary Townsend’s presentation by clicking here.


Latest News

Bristol Bears Launch Project Whitebeam

Bristol Bears Launch Project Whitebeam

Posted: Thursday, August 11th 2022

Enjoy matchday hospitality at Red Roses match

Enjoy matchday hospitality at Red Roses match

Posted: Wednesday, August 10th 2022

Malvern National Festival: Bears Centre of Excellence Squad

Malvern National Festival: Bears Centre of Excellence Squad

Posted: Wednesday, August 10th 2022

Grace Crompton: 'Magical Commonwealth Games experience'

Grace Crompton: 'Magical Commonwealth Games experience'

Posted: Wednesday, August 10th 2022

Also from Bristol Sport

🏆 Wycombe date and ticket details
Football icon

🏆 Wycombe date and ticket details

City's Carabao Cup Round Two game at Wycombe Wanderers will be played on Wednesday, August 24th at 7.45pm

Posted: Thursday, August 11th 2022 • Football

Bristol Flyers Launch Project Whitebeam
Basketball icon

Bristol Flyers Launch Project Whitebeam

Bristol Flyers has launched Project Whitebeam, a joint initiative with the rest of the Bristol Sport stable to recognise, measure and minimise our impact on the environment.

Posted: Thursday, August 11th 2022 • Basketball

🌳 City launch Project Whitebeam
Football icon

🌳 City launch Project Whitebeam

Bristol City has launched Project Whitebeam, a joint initiative with the rest of the Bristol Sport stable to recognise, measure and minimise our impact on the environment.

Posted: Thursday, August 11th 2022 • Football

Bristol Sport Launch Project Whitebeam
Bristol Sport icon

Bristol Sport Launch Project Whitebeam

Bristol Sport has launched Project Whitebeam - a joint initiative with Ashton Gate Stadium, Bristol Bears, Bristol City and Bristol Flyers - to recognise, measure and minimise our impact on the environment.

Posted: Thursday, August 11th 2022 • Bristol Sport

🎟 Blackpool priority sale
Football icon

🎟 Blackpool priority sale

Tickets for City's trip to Bloomfield Road are on priority sale to Season Ticket holders and Members.

Posted: Thursday, August 11th 2022 • Football